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Belmont Packaging Advice

Kate Hulley

Current health & beauty consumer behaviour: why quality packaging is more important than ever.

Packaging Advice / 29-06-2020 / Posted by: Kate Hulley
Current health & beauty consumer behaviour: why quality packaging is more important than ever.

Throughout lockdown health & beauty consumer behaviours have shifted as the majority of people are spending more time at home and socialising less. Nevertheless, there is evidence that utilising health & beauty products at home are uplifting people’s moods while in lockdown. Current health & beauty consumer behaviour At the moment many consumers have more available time and a desire to spend it…

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Kate Hulley

Is custom branded packaging worth the investment for your subscription boxes?

Packaging Advice / 29-01-2020 / Posted by: Kate Hulley
Is custom branded packaging worth the investment for your subscription boxes?

When your box drops onto your customer’s doormat, how do you want them to feel? It’s likely that you want them to know instantly that it’s from you. Maybe you want them to feel excited to open it?

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Kate Hulley

Considerations When Selecting Packaging for Luxury Products

Packaging Advice / 11-12-2019 / Posted by: Kate Hulley
Considerations When Selecting Packaging for Luxury Products

Luxury items are held to the highest standard in terms of attention to detail and design, and the packaging these items come in, whether that be a high-end sweater or premium gin, packaging matters. In the business of product marketing, corrugated packaging plays a large role in creating desire. The old saying “don’t judge a book by it’s cover” certainly doesn’t apply here, and as humans…

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What Makes Great Packaging In Food Retail?

Packaging Advice / 14-10-2019 /
What Makes Great Packaging In Food Retail?

It can be a mammoth task getting a brand new product on shop shelves and into customers’ shopping bags. Choosing the right packaging has a major impact on this, and there are lots of things to consider. We speak to large established businesses as well as start-ups every day, and when it comes to planning the packaging, it can be often overlooked. It’s something that can have a major impact on …

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Kate Hulley

How to choose the right cardboard packaging solution for your product

Packaging Advice / 18-06-2019 / Posted by: Kate Hulley
How to choose the right cardboard packaging solution for your product

We speak with marketers and buyers every day, and one of the questions we are asked the most is 'how do I choose the right packaging for my product?' This is an important question to ask and can be difficult if you have multiple product lines with different weights and sizes. The order needs to be right to ensure that your product is going to fit and be safely transported to the end customer. How …

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