Gift Creation Case Study - Multipurpose Packaging for Transit and Shelf Display
Gift Creation is a gifting company that sources and delivers gift packs to multiple/high street retailers and various garden centres throughout the UK.
The Brief: Bottle Boxes for Shelf and Transit
Gift Creation had previously had bottle boxes designed by Belmont Packaging and wanted to step up the box design by creating a more premium shelf ready packaging style and box. The cider tasting selection box design also needed to securely hold and display a glass and three bottles of cider whilst in transit.
The Solution: Premium Design and Unique Features
The client sent over revised designs for us to work on and working alongside the team at Gift Creation, we came up with an innovative bottle box which was suitable for transporting the goods and for immediate display. We worked to add additional features to ensure that the bottles were secure, including flaps for the display windows of the boxes which could be closed when in transport and pushed back when displayed. The artwork was printed to a high quality and was designed to fit around the unique shape of the box.
The Result: A Good Looking Gift Box
We created a bottle box which took into account both the transport and display needs of the packaging. The clients were very impressed with the results. The boxes are now on display on the shelves of Tesco supermarkets!
“The boxes look fantastic!”
Gill Pearson, National Account Manager, Gift Creation
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